Want to create a fantastic infographic?
Before you start gathering information and mapping out your design, you will need a good foundation first. And that starts with your infographic template.
In infographic creation, the template determines all the visual assets, how they’re arranged, and how the text will display. There are a multitude of stock templates you can use, but it’s best to make sure you find a template that fits the graphic properly.
Keep reading for a guide to choosing the infographic template for your next project.
Purpose and Content
Choosing the right infographic template should factor in purpose and content. Although the purpose of an infographic is usually to inform, you should consider how you want your content to be displayed.
If you are looking for an eye-catching design, choose a template with modern shapes and colors. If you need to show detailed information, choose a template with dense grids or lines to help assign data to a spot.
Keep in mind that text should always be easy to read, no matter your chosen template. Choose a font size that fits your design while keeping it legible, and make sure that the text and visuals complement each other.
It’s important to think through what type of goal you are trying to accomplish with your infographic to determine what type of design style will be most effective. Generally speaking, there are three main design styles to choose from:
Minimalistic designs emphasize simplicity and use white space to highlight the main points. Detailed designs use more color, typefaces, and visuals to communicate complex information. Lastly, creative designs combine elements from the first two with a visual storyline for a unique look.
The goal is to ensure your particular vision is reflected in the finished product. Look for templates that come with a guide on how to make infographics and which have tools that will allow users to:
- add a splash of color to an infographic
- choose a font
- experiment with the design
There are vast resources online, and one good example is Adobe. Also, when deciding which template to use, consider text elements, visual effects, integration opportunities, animations, and interactive options. A great template will offer users the freedom to experiment and transform elements so they best convey the intended message.
Color can be used to define a tone or mood in your design and can also be used to draw the attention of your viewers. Start by making sure that the colors of your business infographic template are consistent with your brand. To keep it looking professional, choose colors that your audience recognizes and can easily identify.
You can also use color to emphasize important sections of your infographic, so consider the emotion associated with certain colors and use them to your advantage. Remember, the colors should always be cohesive and should reflect the message that you are trying to convey in your design.
Learn to Choose Your Infographic Template
Choosing the right infographic template for your project should now be easy to do. Try to make sure that the template you choose fits the story you are trying to tell with the data.
Make sure to pay attention to all of the components of your infographic that were discussed to ensure that all of your information is organized properly. If you have any questions or need guidance, contact an experienced visual designer for help.
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